Monday, 16 July 2012

Permission needed to use photographs


If an image already exists, you must find the copyright holder and gain, 
may pay a cost, their permission to use the image for any commercial purpose.
If the model is under the age of 16, then they will need to require a parent or 
legal guardians signature.
If children are used for models particularly if they are paid, care should be 
taken and registration must be sought from your local authority.

Cost and Benefit


University of Hertingham –Administrations department
To: Miss A Garner (head of administrations)

From: Becca Dawson

Date: Monday 16th July 2012

I am writing to you, as there is an up coming event for a ‘Top Note’ awards ceremony. I have been asked to research three different printing products for this particular event. Its research for invitations, posters for the award winners and VIPS, lastly programme sheets for all the guests invited. 

All the requirements needed when making the invitations and programmes are very specific. The posters should be created by an art student to reflect the creative nature of the award winner’s work. The sufficient number of poster for the university site is 30.

The invitations should be made from a high quality card, so they have a good smooth fell to them. There will be 40 award winners and 25 VIP guest. Last of all the programme is only in running order and can be mass printed on A5 sized paper, 300 will be enough to cover the largest number of guests expected.

There are five different print technologies I have investigated but only four that will be suitable, I recommend the following as best for each task.

Intaglio
This type of printing is very time consuming on detailed things. Intaglio needs a highly skilled print maker to create it. Also to make the product, it is very expensive to create, this means that this method is not suitable for the requirements they wish to have as it is more suitable for a home as it is very high quality work.

Letterpress
This type of printing process is expensive. The method includes rollers within the printers. It can print a picture/image quickly and repeatedly. Each letter is set in the block by hand, so requires perfection. I think this technique would be ideal for the invitations, as the writing would be printed on neatly and accurately advertising the event well, it has a nice feel and presentation set to it, so could even just be for the VIP invitations.

Linocut or Woodcut and letterpress printer
The linocut method requires engraving and scraping of the access, which is used. It leaves an outline of the image or the text, advertising the event that wants to be presented. Then the colouring of ink is placed around the outline, so that the foreground stands out with different colouring. It’s then placed through a letterpress printer that fits the ink and colour into the grooves. This process I think would be suitable for the posters, as there are two types of mechanical printing techniques being used, so its not going to be classed as the ordinary, that has just been printed from a printer. There is a larger amount of skill being used, which will make the posters look better.

Offset Litho or digital
Offset litho printing is suitable for large numbers, as it prints rapidly at a quick pace. It produces mostly text and writing. Digital printing is considered as a new technique. It is a cheaper option as you can use less expensive metal plates. This is more suitable for smaller numbers to be created at or around 500 copies. It’s a quick and easy method, and you can also change the data easily and adjust the blocks of lettering. This process would be suitable for the programmes.

Overall:
Overall I think that for the programmes to be created, the method that would be most suitable would be the offset Litho/ digital printing, as its the cheapest option and is best for large numbers. Photocopiers will rapidly print copies of the programme, for very cheap, as low as 5p, so once printed the require amount, which is over 300, this will only work out on average to £15.00. This will then leave a fair amount to be able to spend on the invitations and the poster. The amounts required for these products are less amounts, 40 invitations, 25 VIP, and then 30 posters. This helps, as the letterpress for the invitations and the linocut for the poster will work out in the budget, even though they are expensive techniques because we have money left over at £485.

Sunday, 3 June 2012

My findings


My results show that nearly everyone agreed with the name, picture, font, slogan, general layout and colours I’ve used. Only two out of ten people said they wouldn’t see the film however this may be because it’s not their type of film. Everyone else said they would see it. The majority of the ten people said the picture was the best feature and five out of the ten people said there wasn’t a bad feature. The other five were all different answers; this may be due to personal opinion. Five out of the ten people said there were no improvements to be made and the other five had all different answers like the question on bad feature. If there was a consistent negative comment I would make a change however the negative parts were all different. This will always be the case as everyone has a different opinion and taste. Overall nearly everyone liked the concept of my film poster and thought it was successful and effective.