ASA code

The Advertising Standards Authority (ASA) is the self-regulatory organisation (SRO) of the advertising industry in the United Kingdom. The ASA is a non-statutory organisation and so cannot interpret or enforce legislation. However, its code of advertising practice broadly reflects legislation in many instances. The ASA is not funded by the British Government, but by a levy on the advertising industry.

CAP code

Coded Anti-Piracy, or CAP, is an anti-piracy (anti-copyright infringement) technology which marks each film print of a motion picture with a distinguishing patterns of dots, used as a forensic identifier to identify the source of illegal copies.

My advert does not have any rude or inappropriate words, which could offend any of the public. I have made sure that my image does not offend people by using an appropriate photo, I've aged my film appropriately to match my photo.

The words I used on my advert we’re not rude or swear words. I made sure when creating my advert that every word I used is suitable for my target audience.

Overall I think my advert is suitable for my target audience.